I'm Oren, former creative leader at Fox Sports, Red Bull, and PayPal.

I've run creative for the Super Bowl, the World Series, Daytona 500, and Champions League. I've launched a digital channel at Red Bull and built content systems at PayPal. After fifteen years working in-house at that level, one thing became clear. The real challenge was never producing more content. It was choosing which story should lead the business right now.

Today I help founders and in-house teams choose the story that's true to their business. Then I build the video system that keeps it running. Every story is non-fiction: real people, real customers, no performances. Built to drive a specific outcome: more trust, more sales, a stronger pitch, a successful launch.

Based in Pasadena, CA. Working with brands nationwide.